| Title: THE EFFECT OF CORPORATE SOCIAL RESPONSIBILITY REPORTING ON FINANCIAL PERFORMANCE |
| Author: Komal Natkare*, Sukhdev Jadhav and Madhuri R. Motewar |
| Abstract: Corporate Social Responsibility (CSR) reporting has become an essential part of modern business practices. It reflects the growing demand for accountability, transparency, and ethical behaviour. Today, organizations are evaluated not only on their financial results but also on how they contribute to social, environmental, and governance issues. CSR reporting provides a clear account of a company’s activities, initiatives, and effects in these areas, influencing how stakeholders view them and creating long-term value. This study examines the link between CSR reporting and organizational performance, focusing on both financial and non-financial results. Evidence from previous research shows that companies with thorough CSR disclosure often have a better reputation, increased customer loyalty, higher employee satisfaction, and improved access to capital. Additionally, CSR reporting relates to lower risks, greater operational efficiency, and a competitive edge in changing markets. However, the strength of this connection varies across industries, locations, and regulatory conditions. The research identifies a dual effect. While clear CSR reporting builds stakeholder trust and long-term profits, poor or shallow disclosure can lead to doubt and harm reputations. The study also points out the existing research gap in creating standardized reporting frameworks and in measuring the real impacts of CSR initiatives on performance metrics. Overall, CSR reporting serves as both a driver and a reflection of corporate performance. Companies that weave CSR into their main strategy and report clearly and responsibly are more likely to achieve sustainable growth and earn stakeholder trust. |
| Keywords: Corporate Social Responsibility Reporting, Financial Performance, Stakeholder Trust, Sustainability Disclosure, Corporate Reputation |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8124 |
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| Date of Publication: 24-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
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INDUSTRIAL CONCENTRATION, URBAN PROBLEMS, AND HR: STRATEGIES FOR MANAGING PEOPLE IN PUNE’S CHALLENGING ENVIRONMENTS
| Title: INDUSTRIAL CONCENTRATION, URBAN PROBLEMS, AND HR: STRATEGIES FOR MANAGING PEOPLE IN PUNE’S CHALLENGING ENVIRONMENTS |
| Author: Aparna Sakore |
| Abstract: Pune is well known as the “Oxford of the East,” has rapidly evolved into one of India’s both industrial as well as educational hubs. The city dominates in the hubs of kharadi, Chakan, Hinjewadi etc. of automotive, manufacturing, information technology, automobile and service industries which has fueled urban expansion, attracting a large workforce from within Maharashtra and across India. However, this industrial concentration has also created significant urban challenges — traffic congestion, housing shortages, environmental stress, and socio-economic disparity. |
| Keywords: Industrial concentration, Pune, urban problems, environment, HR strategies. |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8123 |
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| Date of Publication: 23-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
AI- EDUCATION FROM THE LENS OF GLOBAL LEARNERS
| Title: AI- EDUCATION FROM THE LENS OF GLOBAL LEARNERS |
| Author: Aparna Sakore and Srushti Rajendra Pawar |
| Abstract: This research explores the integration of Artificial intelligence (AI) with education and puts light on the perception of students from different cultures, geographical and economic backgrounds upon AI-driven education. It investigates the accessibility, effectiveness, cultural relevance of the AI tools in different regions. This study uses quantitative data derived from online surveys submitted by international students from various who actively use AI platforms such as ChatGPT, Grammarly, Duolingo, etc. The Findings reveal that global learners broadly appreciate AI for its ability to personalize academic content, higher efficiency, pace and simplification of complex topics. |
| Keywords: Accessibility, Artificial intelligence, cross-cultural education, global learner’s perception, Personalized learning. |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8122 |
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| Date of Publication: 22-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
EVALUATING THE IMPACT OF ESG ON FINANCIAL PERFORMANCE OF CORPORATIONS
| Title: EVALUATING THE IMPACT OF ESG ON FINANCIAL PERFORMANCE OF CORPORATIONS |
| Author: Shivani Ram More |
| Abstract: This study examines the connection between a company’s financial performance in a variety of industries and its Environmental, Social, and Governance (ESG) performance. The study examines the impact of ESG scores on important financial metrics like Return on Equity (ROE), Return on Assets (ROA), and Tobin’s Q using secondary data from listed companies between 2018 and 2023. The results show a strong positive correlation between corporate financial outcomes and overall ESG performance, suggesting that companies with more robust sustainability strategies typically attain higher profitability and market valuation. Furthermore, the influence of social and governance aspects is greater than that of environmental elements. The findings, which highlight ESG as a strategic driver of long-term competitiveness rather than a compliance need, are consistent with the Stakeholder and Resource-Based theories. The study provides valuable insights for managers, investors, and policymakers promoting sustainable business models that align financial success with corporate responsibility. |
| Keywords: Environmental, Social, and Governance (ESG), Finance, Financial Performance |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8121 |
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| Date of Publication: 21-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
A STUDY OF DIGITAL PAYMENTS AS DRIVERS OF ECONOMIC GROWTH
| Title: A STUDY OF DIGITAL PAYMENTS AS DRIVERS OF ECONOMIC GROWTH |
| Author: Shivani Ram More |
| Abstract: Digital payments are increasingly central to modern economies, transforming how consumers and businesses transact. This paper examines the role of digital payments in promoting economic growth, using secondary data from cross-country studies, country-specific analyses, and macroeconomic evidence. We identify key transmission channels — financial inclusion, consumption, formalization, and productivity — and analyze empirical findings to understand both the magnitude and mechanisms of impact. We also discuss policy implications and risks. |
| Keywords: Digital payments, Economic growth, financial inclusion, Unified Payments Interface (UPI), Mobile money, M-Pesa, Digital financial services, electronic payment systems, Informal economy, financial intermediation, Digital infrastructure, Payment innovation, Cashless economy, Fintech, GDP growth, Blockchain payments, E-commerce, Digital divide, Mobile banking, Central Bank Digital Currency (CBDC). |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8120 |
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| Date of Publication: 20-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
IMPACT OF ARTIFICIAL INTELLIGENCE AND FINTECH ON TRADITIONAL BANKING OPERATIONS IN INDIA
| Title: IMPACT OF ARTIFICIAL INTELLIGENCE AND FINTECH ON TRADITIONAL BANKING OPERATIONS IN INDIA |
| Author: Anisha B. Jagtap and Shilpa Chabukswar |
| Abstract: In the modern era of rapid digital transformation, the banking industry has become one of the most technologically advanced sectors of the economy. The introduction of Artificial Intelligence (AI) and Financial Technology (Fintech) has fundamentally reshaped the structure, operations, and customer engagement models of traditional banks in India. This study titled “Impact of Artificial Intelligence and Fintech on Traditional Banking Operations in India” explores how emerging technologies are revolutionizing financial services, improving efficiency, and enhancing customer satisfaction, while also identifying the challenges that accompany such innovations. |
| Keywords: Artificial Intelligence (AI), Financial Technology (FinTech), Traditional Banking, Digital Transformation, Operational Efficiency, Customer Satisfaction, Financial Inclusion, Chatbots, Automation, Machine Learning, Digital Payments, Fraud Detection, Blockchain, Banking Innovation, Indian Banking Sector. |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8119 |
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| Date of Publication: 19-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
DIGITAL MARKETING: TRENDS, STRATEGIES, AND EFFECTIVENESS
| Title: DIGITAL MARKETING: TRENDS, STRATEGIES, AND EFFECTIVENESS |
| Author: Vidya D. Baviskar |
| Abstract: In today’s digital world marketers are facing some new challenges, new technologies and opportunities in the market. Digital marketing is the utilization of electronic media by the marketers to promote the products or services into the market. The main objective of digital marketing is to attract more and more customers and allow them to interact with the various brands available in the market through digital media. This article focuses on the importance of digital marketing in today’s world. Additionally advantages of digital marketing, effectiveness, some latest developments and strategies and ways to further increase the effectiveness of digital marketing are also presented in this paper |
| Keywords: Digital marketing; Effectiveness; sCRM; E-Commerce; Personalization; Influencer marketing; Programmatic advertising |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8118 |
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| Date of Publication: 18-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
IMPACT OF FITNESS CENTRE ATTENDANCE ON MENTAL WELL-BEING AND STRESS REDUCTION
| Title: IMPACT OF FITNESS CENTRE ATTENDANCE ON MENTAL WELL-BEING AND STRESS REDUCTION |
| Author: Yogita Ghatol |
| Abstract: The current research investigates the influence of attending fitness centers on mental health and stress alleviation by analysing existing literature and secondary data sources. |
| Keywords: Fitness centers, mental well-being, stress reduction, secondary data, exercise psychology, gym participation |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8117 |
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| Date of Publication: 17-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
A STUDY ON EMPLOYEE RETENTION & ATTRITION STRATEGY AS A HR CHALLENGE IN INDIA’S BUSINESS PROCESS OUTSOURCING INDUSTRY
| Title: A STUDY ON EMPLOYEE RETENTION & ATTRITION STRATEGY AS A HR CHALLENGE IN INDIA’S BUSINESS PROCESS OUTSOURCING INDUSTRY |
| Author: Leena Jain |
| Abstract: The BPO industry has experienced exceptional growth in the modern years contributing considerably to the economy as well as provided that employment opportunity to the cultured youth on a large scale. This tendency also presents numerous challenges to the organizations. One of the most important challenges is the management of the Human Resource (HR). Human resource is a positive feature that can provide value and competitive benefit to an organization. The largest challenge nowadays the BPO sector is facing is clear as a reduction in the number of employees through retirement, resignation or death and the attrition at huge scale and retention has turn out to be a complicated task. Attrition rate is simplified as the rate of shrinkage in size odd number (BPO India 2009). Attrition of employees in an inadequate major is desirable for invasion of new ideas in the BPO sector. The studies focused on retention and attrition challenges that if BPO industry at present faces and to examine ways to diminish employee turnover. The BPO sector is always placed on peak whenever we say the word attrition. The paper also focuses on how talent could be retained in the BPO’s sector where attrition is always a worry. It also throws light on what organizations need to do to retain their quality workforce and maintain the part to obtain goals. |
| Keywords: Retention, Attrition, Employee turnover, Employment and Business Process Outsourcing. |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8116 |
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| Date of Publication: 16-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |
ROLE OF TRUST, SECURITY, AND DIGITAL-PAYMENT RELIABILITY IN E-COMMERCE ADOPTION BY SMALL LOCAL BUSINESSES
| Title: ROLE OF TRUST, SECURITY, AND DIGITAL-PAYMENT RELIABILITY IN E-COMMERCE ADOPTION BY SMALL LOCAL BUSINESSES |
| Author: Monika Jogdand |
| Abstract: Small local businesses are increasingly expected to participate in the digital marketplace, yet many hesitate due to concerns about trust, security, and the reliability of digital payments. These factors shape how entrepreneurs judge the risks and benefits of selling online. This study explores how trust in digital platforms, perceived security, and payment-system reliability influence e-commerce adoption among small local entrepreneurs. It also examines the mediating role of customer confidence, based on the idea that merchants adopt online channels more readily when they believe customers feel safe and comfortable transacting digitally. The research breaks payment reliability into practical components such as transaction success, settlement speed, and reconciliation effort, and considers how variations in sector, firm size, digital skills, and infrastructure shape adoption behaviour. The findings aim to offer a grounded understanding of what drives or discourages e-commerce participation in local markets and provide evidence to support policy and platform-level improvements. |
| Keywords: E-commerce adoption; Trust in digital platforms; Perceived security; Digital payment reliability; Customer confidence; Small local entrepreneurs; Adoption behaviour |
| DOI: https://doi.org/10.38193/IJRCMS.2026.SP8115 |
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| Date of Publication: 15-01-2026 |
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| Published Vol & Issue: Volume 8 Issue 1 January 2026 |