Title: ROADWORK VS. REAL LIFE: THE HUMAN AND ECONOMIC IMPACT OF WIDENING KERALA’S NH-66
Author: A. S Priyanka and Neelima Anilkumar
Abstract:

Expanding a major highway through a densely populated region does far more than alter traffic flows—it fundamentally reshapes everyday life and the local economy. This study examines the immediate and long-term impacts of widening National Highway 66 (NH-66) into a six-lane corridor in Kerala’s Thrissur district. Drawing on primary survey data from 120 local residents and commuters, we evaluate the transition from chronic bottlenecks to an infrastructure-led commercial push.
The findings highlight a clear contrast. On one hand, residents view long-term structural outcomes—such as steep property value appreciation and improved regional connectivity—very positively. On the other hand, active construction has created severe operational headaches, notably recurring localized flooding ($61.7\%$) and heavy gridlock along service roads. We conclude with targeted urban design recommendations to minimize localized disruption while building high-capacity transit corridors.

Keywords: Balanced Scorecard, Strategic Performance Measurement, Indian Private Sector Banks, Banking Performance, Financial Perspective, Customer Perspective, Internal Business Process, Learning and Growth, Digital Banking, Sustainable Banking.
DOI: https://doi.org/10.38193/IJRCMS.2026.8425
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Date of Publication: 01-08-2026
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Published Vol & Issue: Volume 8 Issue 4 July-August 2026