The present research paper attempts to investigate various aspects that can influence the process of cart abandonment within some specific e-commerce platforms taking into account Coimbatore city as an example. In light of the rapidly growing trends of online purchases due to the widespread application of the Internet and smartphones, e-commerce websites have become integral parts of modern people’s consumer behavior. However, cart abandonment poses a serious problem and significantly influences sales and conversion rates. A descriptive research methodology is used in this work. Data collection is carried out via questionnaires designed for 120 participants, as well as secondary information sources such as academic journals and articles. Various statistical methods like percentage analysis, Henry Garrett ranking, and ANOVA are employed in interpreting data. The obtained results show that factors such as high delivery charges, unexpected extra expenses, distrust in the payment process, complicated checkout procedures, and a narrow range of payment choices have a great impact on cart abandonment.