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Title:
INNOVATION AT THE UNIVERSITY OF TOMORROW: THE MANAGERS AND RESEARCHERS’ DIFFERENTIATED VISION

Authors:
Conardo Lima

Abstract:
The university institution arose in the Old World, at the moment at which the Europe of dogmas and feudalism began its course in the direction of the Renaissance, whose mark was the knowledge and scientific rationality evolution. It was, therefore, contemporary of transition from Mercantilism to capitalism. In Brazil, the University emerged in the 19th century, with the arrival of the Portuguese royal family who settled in the country and took as a model the German university proposed by Humboldt. During the last two centuries, the Brazilian University has experienced significant changes, especially from the Constitution of 1988 and measures adopted by the Government in the second half of the decade of 1990. The opportunity of creation of new institutions of higher education and the reorganization of those ones existing in the form of University Centers and universities, the financing of courses for the least privileged population socioeconomically, programs that increased the vacancies in public universities were responsible for the expansion of access to higher education. To meet the increasing number of students, the Brazilian universities had to organize its management system and proceed to the adoption of new pedagogical technologies. This work, developed in the second decade of the 21st century, has as its objective to analyze the expectations of managers and researchers from Higher Education Institutions (HEIS) regarding the Brazilian and American innovation which will mark the future of these institutions in the next 10 to 20 years. An exploratory research was performed, which had as an instrument of data collection an open interview, in which these subjects expressed their point of view. The interviews were recorded, transcribed and their content encoded, defining categories that guided the results analysis. Regarding to the planning and vision of the future, it seems that the Brazilian Higher Education Institutions are concerned with the inclusion of new students and the promotion of resources to promote learning, while in American universities, the proposal is focused on research, which shows a close relationship with the business community and whose results support the teaching and extension. Regarding innovation, the Brazilian and American institutions emphasized the technological innovation, both in digital teaching practice as well as in management, pointing out, among other resources, the financial control via artificial cognitive intelligence. It is also verified, that both in Brazilian universities as well as in the U.S., the active methodologies were considered important for research production and dissemination. It was also possible to verify that the internationalization represents a dominant trend both in Brazil and in American universities, and derives from the economy globalization process, which demanded the knowledge universalization. The survey, which studied a small number of institutions, can be complemented with studies that address a larger number of managers and researchers from different units.

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